Mastering Digital Marketing and AI Conference
Wed 14 Oct
|Elland Road Stadium
This flagship event is free to attend and it’s a fantastic opportunity to deepen your digital knowledge and connect with others facing similar challenges and opportunities.
Time & Location
14 Oct 2026, 09:30 – 16:30
Elland Road Stadium, Elland Rd, Beeston, Leeds LS11 0ES, UK
About the event
Are you ready to future-proof your marketing and discover what’s next for digital growth as we head towards 2027?
The digital landscape is evolving faster than ever. AI is transforming how businesses create content, attract customers and get found online. Search behaviour is changing, social media continues to evolve, and marketing teams are under increasing pressure to do more with less.
The good news? You don't need a huge budget or specialist team to stay ahead.
Join us for the Digital Knowledge Exchange Flagship Conference – a full day of practical learning, expert insights and actionable advice designed to help businesses navigate the future of digital marketing with confidence.
Throughout the day, you'll hear from leading industry experts, explore emerging trends, and gain practical tools and techniques that you can apply directly to your business.
You'll discover how to:
Harness AI Effectively to improve marketing, content creation and decision-making
Develop a Stronger Marketing Strategy that supports sustainable business growth
Improve Your Website Performance and identify opportunities to increase engagement and conversions
Use Social Media More Strategically without wasting time or budget
Understand the Future of Search and what AI-powered search means for your visibility online
Create a Practical Action Plan to take your marketing forward in 2026
Learn From Real-World Examples shared by experienced digital specialists
Connect With Other Businesses facing similar opportunities and challenges
Who It's For:
Business owners, marketing professionals and anyone responsible for growing their organisation's online presence who wants practical guidance on AI, digital marketing, social media and search visibility.
Agenda:
9:30am - Welcome (Jonny Ross)
9:40am - Keynote: Me, Myself & AI in 2026 (Pascal Fintoni)
10:25am - Refreshment Break
10:45am - Marketing Strategy for Your Business (Caroline Allott)
11:45am - Your 2026 Website Health Check (Pascal Fintoni)
12:30pm - Lunch and Networking
1:30pm - Getting More from Social Media (Caroline Wilson)
2:30pm - Action Planning Workshop (Jonny Ross & Pascal Fintoni)
3:15pm - Refreshment Break
3:30pm - Keynote: GEO & AI Summaries - The New SEO for 2026 (Jonny Ross)
4:15pm - Closing Remarks (Jonny Ross)
4:30pm - Finish
What You'll Need:
Bring a notebook, tablet or laptop, along with an open mind and a willingness to challenge how you're currently approaching digital marketing. There will be plenty of ideas you can start implementing immediately.
Ready to discover what digital success looks like? Book your place today.
The conference forms part of the Digital Knowledge Exchange programme and is designed to support practical skills development and knowledge sharing.